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The Benefits of Web Directories
Webmasters and site administrators looking to spread the news about their web sites can share links to their sites with web directories. The directories are monitored by human editors, who comb through the sites submitted to determine the content and quality of submissions before they approve and list them.
TYPES OF WEB DIRECTORIES:
General - General web directories consist of lots of different categories that can be divided up into smaller categories. They will usually include many different kinds of sites, such as business, health, and computers, and are often very large, with new categories being added as new sites are included.
Niche - Niche directories are specialized, leading to them being called specialty directories. They cater to only one category of web sites, including sites for products, services, or a specific theme. This kind of directory can be more useful and less overwhelming than a general directory because there is less information to sort through to get to what you need.
Paid - A paid directory is one that charges a fee in order to review the web site in question and to place it on the directory. There is no guarantee that your web site will be placed on the directory even once your fee is paid, and there are no refunds if it is not. Other paid directories will include any site that pays the fees, which many webmasters prefer because of the speed of inclusion.
Reciprocal - If two websites create a mutual linkage in order to increase traffic between them, then they have set up what is known as a reciprocal directory. These directories require that anyone submitting a site must first place the link for the directory on their site. This does not necessarily guarantee acceptance, however, and some directories are less than legit, adding your site and then secretly removing it later.
Free - Free directories do not require a fee or a back-link, but approval process can take a long time, as the higher the page ranking of the directory, the more traffic and therefore more submissions they get. These can take time to become effective, however they are very useful in that they:
- Provide your web site with incoming links, reciprocal links, or a combination of the two, increasing your page's ranking
- Allowing your site to become indexed by the spiders sent out by search engines
- Driving targeted traffic to your web site - visitors will already know that they are getting the right information because of the directory
- Get higher rankings for your targeted keywords
- Help you to increase your page ranks
The higher the page rank of the directory you are submitting to, the more people will see your site and click on your link. Page rank should not be the only factor determining which directories you use, however it is still an important factor. Others include the quality of the other sites, content, and back links. If you were to ignore every page that had no ranking so far, no new web site would ever gain an audience, including your own.
Watch out for:
- 'No follow' tags that prevent search engines from following your link
- Use of redirects
- Removal of reciprocal links to boost their own incoming links
- Embedded links that search engines cannot follow, like links in Java
Keep all this in mind when submitting to web directories, and you will have a great flow of traffic in no time.
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| Categories| America's historic currency exhibit on dvd - http://historydvd.org This historical dvd uses currency to chronicle some of history's hidden secrets. It includes vignettes of slaves. You can see how your region ranks. This is a national educational initiative designed to improve the quality of life for children by encouraging and supporting parents, teachers,etc. - Read more |
| World Learning - http://www.worldlearning.org This organization and its School for International Training offer graduate degrees, certificates, study abroad opportunities, international experiences, and institutional partnerships in fields such as teacher training, international education, intercultural management, sustainable development, policy advocacy, social advocacy, NGO management, ESL, executive English, and language education. - Read more |
| Middle School Educational Resources - http://www.incentivepublications.com IP publishes 1) middle school educational resources (grades 5-8): engaging, fresh, fun, printable lessons, lesson plans, practice exercises, skill builders & student learning activities - as workbooks & ebooks –covering all core subjects & 2) teaching strategy books for all grades, K-12. - Read more |
| Culinary Schools Directory - http://www.culinary-schools.net Search and find culinary and cooking schools with this free directory. Find the right culinary school by searching programs or locations. Find programs in culinary arts, baking and pastry arts, catering, restaurant management, and wine training. Request free information online at any time. - Read more |
| Edutech: Higher Education and New Technologies in Switzerland - http://www.edutech.ch/ Presents applications of New Information and Communication Technologies (NICT) in teaching at Swiss universities and other institutions of higher education, specially 'Swiss Virtual Campus'. It also serves as a meeting point for all persons and groups working in this field. - Read more |
| Maryland Center for Superconductivity Research - http://www.csr.umd.edu The center conducts interdisciplinary research in the fields of superconductivity, magnetism, ferroelectricity, quantum computation, the synthesis of advanced electronic materials, and the development of scanning probe microscopy. - Read more |
| The Montessori Foundation - http://www.montessori.org/ Non-profit organization dedicated to the advancement of Montessori education in the U.S. and abroad. Programs and resources for parents, teachers, administrators, and board members. - Read more |
| English UK English Teaching Association - http://www.englishuk.com English language courses at specialist schools in the UK. Find information on intensive English courses, foundation courses, home tuition, work experience and more. - Read more |
| Italian language schools in Italy - http://www.scuolaleonardo.com Learn Italian in Florence, Milan, Rome and Siena with Scuola Leonardo da Vinci. The Italian school offers a wids choice of high quality Italian language courses: standard course, private tuition, academic school year and summer programs. Find all information about our Italian schools on our website. - Read more |
| Custom Essay - http://www.customessay.org Custom essays, term papers & book reports on any topic including economics, management, literature, government, history, culture, art, politics, psychology, religion, sociology, communication and media. Choose from emergency to regular delivery. - Read more |
| Apple Education - http://www.apple.com/education/ Contains information about educational technology research, reports, funding, as well as links to other websites. - Read more |
| The Center for Corporate Citizenship at Boston College - http://www.bcccc.net Education and research organization focused on the ways in which companies integrate basic social values with everyday business practices, operations and policies. Offers executive education programs, conferences, consulting and a knowledge center. - Read more |
| The Institute For Higher Education - http://www.ihep.com/ A non-profit, non-partisan organization whose mission is to foster access to and quality in postsecondary education. The institute's activities are designed to promote innovative solutions to the important and complex issues facing higher education.Focuses on the use of information technology in higher education. The project's national studies draw on qualitative and quantitative data to help inform faculty, campus administrators, in American colleges and universities. - Read more |
| Computer Career Education - http://www.computercareereducation.com/ Get the education you'll need for a successful career in a computer related career. Learn about different computer careers and where to find the proper education. - Read more |
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The Importance of Directory Links
One of the strategies often used by webmasters seeking to boost their page rank is manually submitting links to online directories. Typically, webmasters who manually submit directory links will cut time and effort by ignoring directories with PR0 or low PR value. The common assumption is that those websites will offer little return, and can actually chip away at your PR ranking and your web site's value. Since many search algorithms do take the PR of linked pages into account - the higher ranked are the pages that link to you, the more authority the search engine assigns to your page, and thus, the higher it will rank in the SERPs. However, there are times when submitting your link to a PR0 or low PR directory can pay off big in the future.
Directory sites are typically different than most types of web sites. They are generally maintained by webmasters whose goal is to increase the PR of each page on their site as high as possible. In addition, they typically nest multiple levels, which allows you to position your link in the most advantageous position possible. If you can position a link to your site at or near the top of a relevant directory page that eventually attains a high page ranking, your little bit of effort can reap internet link gold.
There are a number of advantages to the strategy of linking to low PR and PR0 directory pages. First, inclusion in those directories is usually free, especially in the early stages of development when the PR is low. If the site gains in popularity, however, you can bet that that will change. In addition, because low PR sites have less traffic or are new to the internet, it's relatively easy to score a top permanent link placement, where you can reap the potential rewards of that placement when the directory webmaster hits his stride and his site climbs in PR.
So how does a webmaster decide whether or not to submit a link to a PR0 or low PR site? What do you look for to help you decide that this directory is a good place to be linked? Here are a few clues to help your decision along:
- The reputation of the webmaster. If the directory site is maintained by a webmaster with other successful directory sites, chances are good that this one will also climb up the SERPs
- Link organization. Since the goal is to attain a top listing, you'll want a site that organizes links on a first-come-first-serve basis, rather than alphabetically.
- SEO friendliness. Use what you know about SEO. If the site is set up to be SEO friendly, there's a good chance that the webmaster understands his business and his site's popularity will grow with time.
- Appropriate categories. If a directory has a few categories, but at least one of them is appropriate for your web site listing, it may be worth the link.
- Your own page rank. If your own site has a PR0 or low PR, it's probably worth the shot to rise on the tide if the directory does well.
How good are the odds? If you submit to 10 directories that are PR0 or low PR, and six of them gain a good page rank that is shared among all their pages, then you'll come out ahead. It's not difficult to gain PR - it's just a matter of collecting good backlinks. If the directory site has a reasonably able webmaster, he'll be working at creating good backlinks as well, since the higher his PR, the more successful his site will be. If you pick and choose carefully, you can ride on his success to increase the PR ranking of your site along with his.
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